Coco Gauff is making the most of her investment in Unrivaled, not just as a financial backer but also as an engaged supporter of the league’s players and mission.
The world No. 3 tennis star recently attended Unrivaled games, sharing moments with some of the biggest names in women’s basketball, including Angel Reese, Napheesa Collier, and Breanna Stewart. Dressed in a stylish full-denim outfit, Gauff uploaded a series of photos on X, standing alongside Unrivaled co-founders Collier and Stewart. She also posed with Dearica Hamby’s family, took pictures with stars like Aliyah Boston, and shared a courtside moment with Reese, flashing peace signs before settling in to watch the action unfold.
Gauff has been vocal about her excitement about being part of the Unrivaled family, joining an elite list of investors backing the league’s innovative approach to women’s basketball. With a 3-on-3 format designed to provide WNBA players a domestic offseason option, Unrivaled has attracted significant financial backing from some of the biggest names in sports, including Giannis Antetokounmpo, Naomi Osaka, Serena Williams, and Kevin Durant.
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As Reese’s Rose BC took on Phantom and the Lunar Owls defeated the Laces, Gauff encouraged her followers to tune in, tweeting: “If you’re not tuning into Unrivaled, you’re missing out.” Reese put up 13 points in the loss, while Phantom star Satou Sabally sealed the win with a clutch game-winner.
Gauff’s courtside appearance came just weeks after her quarterfinal exit at the Australian Open, where she fell to Paula Badosa in a hard-fought battle. Despite the loss, she remained composed and reflective, expressing both disappointment and optimism. “I’m proud of myself, and that’s all I can say. I promise that I’m going to continue to try my best to improve and live up to my own expectations of myself and whatever everybody else has… I can’t control that,” she told reporters post-match.
Looking ahead, Gauff is prioritizing rest before returning to competition. “I’m going to go home and take a break. I’ve been playing a lot of tennis basically since the end of last year. So, yeah, take like a week off or something like that and then get back to work and get better,” she shared, adding that while Doha and Dubai aren’t a priority, her focus will shift toward the French Open in May.
It was so empowering being in a room with such incredible women and talented athletes. I am so happy to be a part of the @unrivaledbasketball family 🩵! pic.twitter.com/PT0sOCT7tr
— Coco Gauff (@CocoGauff) February 1, 2025
At just 20 years old, Gauff has already secured 10 WTA singles titles and has started the 2025 season with an impressive 9-1 record. Oddsmakers currently project her as the third-favorite to win Roland Garros, trailing reigning champion Iga Swiatek [-175] and world No. 1 Aryna Sabalenka [+450].
As she balances her rising tennis career with her off-court ventures, Gauff’s involvement in Unrivaled is yet another example of her commitment to elevating women’s sports. Gauff continues to make her presence felt across multiple investment and brand deals including New Balance, American Eagle, and more.
